COVID-19 has struck at the heart of our society. But how we communicate at this time can make a positive difference.
We should view this as an opportunity to reinvent ourselves and come out on the other side as better versions of ourselves.
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Most business owners and managers are asking themselves ‘will my brand survive and thrive in the current climate?
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As companies struggle with business continuity planning, it is imperative for employers to consider mental health support as a component of that plan.
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Today, it has become even more important to rethink your strategy based on the rapidly evolving consumer behavior.
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While COVID-19 may have brought a setback to most businesses, influencer marketing provides a silver lining with new opportunities and different ways of communication.
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Marketing and sales departments are best placed to prepare for life after COVID-19. Most brands and companies are currently in survival mode as expected but they could wisely use this time to prepare for the future.
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Do you know of any SME with a great story to tell about their services to the community during the pandemic? Matrix PR would love to reward them with FREE Public Relations services.
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Every brand and businesses alike should learn the importance of influencer marketing.
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Do you want to keep your brand healthy despite global health crisis? Here 4 recommendations you might find useful.
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With brands in a dilemma on the subject, here is our take on Influencer Marketing during COVID-19.
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Almost every adjective that could have been used during a crisis has been used by people, brands and organizations alike...
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With rapidly changing and volatile market conditions, the need to shift the way we communicate with our customers, clients, and partners via social media has become increasingly important.
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Should brands completely freeze their marketing initiatives? Or should they be selective in their approach and craft a suitable strategy keeping the current situation in mind?
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In the wake of a crisis like this, all our strategies, plans and statements of intent become irrelevant and secondary to the implementation of contingency planning for overcoming the challenges posed by the spread of the disease. The question now is, can the business or brand survives the period of isolation? for how long?
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Here is a short video with some key ways to stay ahead during to the COVID-19 crisis
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It is no secret that the COVID-19 pandemic has taken the world by surprise. No one, neither governments...
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A step by step guide on perfecting your video conference from home.
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Social distancing is the new normal and well almost every tech-enabled business now has employees working remotely from self-isolated zones.
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Unsettling times reign as COVID-19 spreads to many parts of the world and the (mis)information...
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As Covid-19 continues to spread across the globe with still no end in sight, brands and agencies are fighting...
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During the past 2 months, COVID-19 has spread its tentacles across geographies despite preventive measures being undertaken on a war footing...
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Telecommuting or working from home is the buzzword these days for more reasons than one. For some, it is the situational demand to work in social isolation...
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In crisis management, the threat is the potential damage a crisis can inflict on an organization, its...
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A crisis can hit your company at any time. It could be a badly marketed campaign, a failed event...
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A crisis can occur anytime without a warning. Companies that successfully ride out the storm are usually...
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The question should not be “if an organization will face a crisis”, but when. The odds make...
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Here are some practical preventative measures to avoid the spread of COVID-19
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