India Gate

India Gate

Client: India Gate

Info: http://www.krblrice.com/f&

About India Gate

India Gate, a benchmark in quality food standards, is a KRBL Group flagship brand. As a global food brand, India Gate continues to earn respect and patronage among consumers world over.

Apart from the newly introduced Quinoa, India Gate also specializes in brown rice and is known in the region for its highest selling India Gate Classic Basmati Rice.

KRBL’s journey started over 120 years ago as a company that engaged in grain marketing and agro-processing. It was later incorporated in 1993 with the objective of processing paddy and with its vast experience and expertise, the miller is now synonymous with basmati rice – favorably positioning Indian basmati on the global food map.

As the world’s largest basmati miller and exporter, KRBL is currently present across all the basmati eating regions such as Asia, the Middle East, Europe, the USA, Canada, and Africa. KRBL is known for its seed development and farmer engagement program and the trust it has earned by implementing the fastest- scalable lab-to-market Public-Private Partnership project with the synonymous 1121 grain.

KRBL has won many accolades throughout the years with its most recent award being the coveted APEDA Award Golden Trophy for the largest exporter of Basmati rice. Additionally, in 2016 it entered the Guinness World Records for the heaviest bag of rice. In 2015, it received the prestigious NAAS India Silver Jubilee Award for Basmati rice trade development.



For further information, please visit the company www.krblrice.com.


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Here are some case studies of our work with India Gate:

How a popular Basmati rice brand made a successful entry into the healthy food segment through a sustained and consistent PR strategy


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