Media Training

5 Tips On How To Ace That Media Interview

  A media interview is a great chance for your company to gain exposure. It’s an incredible moment that cannot be left to chance. A little media training will go a long way for the spokesperson. This is because, even though you are an expert in your field and your business, failure to prepare adequately for a media interview can lead to a disastrous experience. These media interview tips will…

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Words of Encouragement
5 Media Training Tips for Company Spokespersons

Company spokespersons ever so often accept media interviews because they feel that they best know their company, finances and the industry. However, lack of preparation, practice and familiarization can quickly turn a simple interview into a PR disaster. Crisis Communication and Media Training is something everything spokesperson should invest in before they accept media invites for interviews. Here are 5 media training tips that every spokesperson should be made aware…

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Why Media Training is Important For Your Brand’s Spokespersons

Why do spokespersons need to be prepared before meeting the Media? The images of oil-drenched shores along with birds and sea-life saturated in oil were shown on various TV channels and publications along with this quote from the CEO of BP: “I think the environmental impact of this disaster is likely to be very, very modest.” ~ Tony Hayward Perhaps there is no need to summarize why this turned out…

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