There’s no denying that one of the biggest benefits of engaging influencers with your brand is the genuine connection they build between you and your audiences. And if you are thinking of adding them to the elite invitee list for your next big-ticket brand event, here’s what you should be doing.
Search engine optimization (SEO) has always been vital. Most firms understand that SEO should be part of a comprehensive marketing plan since it is a critical approach for encouraging visitors to connect with your site content. However, companies should also understand well why SEO is important during a crisis The issue with SEO is that it is a long-term strategy with a lot of ambiguity in the technique. Because…
Living in the United Arab Emirates, I have learnt that the community here is a melting pot of different cultures and backgrounds. Therefore, it is important for us to show respect and tolerance towards the cultural diversity that exists in the region. It is also crucial for us to learn the boundaries that are set to avoid making mistakes. This is true both in person and online via social media. Through…
Evidence shows that Diversity Recruitment is rapidly evolving and proves that a cohesive environment has tangible and direct benefits. Companies with an inclusive and diverse recruitment strategy stay competitive, outperform, and have increased employee engagement too. It has been said that diversity recruitment is “the creation of an organization that values diversity; not simply of people, but opinions, beliefs, faiths, and perspectives”. What exactly is diversity recruitment – a mere…
