Month: September 2019

crisis
Step-by-Step Guide To Writing A Crisis Plan That Works

  Step-by-Step Guide To Writing A Crisis Plan That Works   A crisis can hit your company at any time. It could be a badly marketed campaign, a failed event, an executive scandal, a data breach, or a negative review! When faced with a crisis in any form, your company needs to act fast with carefully crafted responses to limit damage and protect the brand’s reputation. Failure to handle a…

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SEO
Optimizing SEO

  Optimizing SEO   When was the last time you searched for something on Google? Like a minute ago right! Exactly, that’s the kind of prioritized space SERPs (Search Engine Results Pages) enjoy in our lives.   From checking reviews of the latest fine-dine in the vicinity to knowing the best app that taps calorie burn; we use tech-driven search engines for almost everything.   So in a crowded space,…

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