October 2017 - Matrix

Month: October 2017

Daily Social Media Checklist

Here is a simple 5 step checklist to follow daily   Daily social media checklist: Respond to all incoming messages It is polite to respond to messages and provides an opportunity to build rapport with your audience Monitor and respond to brand mentions Puts you in a better position to know as early as possible if negative comments are posted Engage with brand advocates and potential customers Try to reach…

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Trello vs Wunderlist

Trello vs Wunderlist: Which Project Management Tool Should You Choose? We all know that projects can be demanding and time-consuming. Some can even turn into a nightmare if things don’t go as planned or a small oversight causes major issues. Thankfully, Project Management (PM) tools have made managing tasks much easier. One of the biggest benefits of using PM tools is the ability to keep all team members aligned and…

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The Role of Social Media in choosing higher education

The Role of Social Media in Choosing Higher Education Social media has truly transformed the way we think, behave, evaluate options, and make important decisions. For example, when I was considering pursuing a postgraduate degree, social media played a vital role in shaping my decision. The advent of new technologies and global internet penetration has shifted communication from traditional methods to modern, real-time platforms. Many higher learning institutions — universities…

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Public Relations – Still the best ROI for your marketing budget

We often find ourselves defending the great value that PR bestows upon brands to clients, especially those who are not very familiar with PR and still believe more in advertising and promotional activities. It is no surprise that the greatest value achieved from any form of communication is the one that gets brands the blessings of “word of mouth.” When looking for products to buy, places to visit, or restaurants…

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